⸺ kobaltblau is a consulting firm specializing in technology-driven transformation. Their mission: to shape change with clarity and expertise.

Challenge ⸺ kobaltblau Management Consultants, a tech-focused consultancy, aimed to modernize its corporate design. The goal was a rebranding that clearly communicates their expertise and motto: “We shape change.” A consistent design system for digital and print media was needed—easy to apply across the entire team.

Solution ⸺ Through a brand workshop and analysis, I defined clear messaging using the Brand Key model. I designed a modern logo, typography, and color palette, documented in a brand manual. I also advised the client on web design and helped implement CI-compliant templates.